abloke Case Study • Abysso

It wears comfortable, huh?

/ PROJECT SUMMARY

abloke is an online lifestyle store. The main assortment are sneakers. These are high quality products - this is what the project was supposed to be. We went for total minimalism with great care and focus on usability of users using the site.

Deliverables

Desktop & Mobile

Industry

e-commerce

Market

Poland

/ THE CHALLENGE

The visual aspect is our products - the site has to be as clean as possible

It is the products, in their various forms, colors and materials that create the character of this site. They "dress up" the whole and it is thanks to them that the site is used in such a pleasant way. Design is as simple as possible, it is time for fashion designers

/ SOLUTION

Grays against the backdrop of great whitespace.

We are proud of this project, it was quite a challenge but we succeeded - we leave the result for you to judge.

/ BRANDING

As with the website - logo, or rather logotype was supposed to be simple. We bet on the slant of the letter "a" in the name, to show the dynamics that the shoes that the store offers. Staying with all of this - even long term use staying in its original shape.

/ OUTCOME